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Understanding AirDNA Data
How do I analyze future bookings with AirDNA?
How do I analyze future bookings with AirDNA?

Using pacing tools to track forward-looking reservations

Written by Tom Williams
Updated over a week ago

AirDNA is great for analyzing both historical and forward looking data, that you can utilize to see what is coming in your market and ensure you position yourself strategically to optimize your short-term rental listing.

Showing the next six months of market performance, Pacing gives you an inside track of reservation demand, average daily rates (ADR), and when people are booking.

Future Supply & Demand

Understanding the booking demand for the next six months can help you plan for any potential high and low points, allowing you to adjust your pricing accordingly and ensure you receive bookings consistently. Future demand analysis can be found under the Rates section and "What are guests willing to pay for future days?"

How much are guests willing to pay for future bookings?

Using the daily breakdown, you can see booking spikes against the number of available properties and the number of booked nights.

Rate Comparison

Here, you can see how the market has priced moving forward, helping to guide your pricing strategy and ensuring you’re not leaving money on the table. Showing the booked and available rates, as well as the booked rate for the previous year for each day, you can assess the differences and how that may change across dates further down the road and ones closer to the time.

How has the rate changed year over year?

When is Demand Highest?

Knowing when people book in your market is very useful. Understanding booking patterns in your market can help implement a pricing strategy that capitalizes on when bookings come in. This chart shows when bookings were made for each day over the next six months. These are broken down by the number of bookings made in the last 60 days, 30 days, and seven days.

When are people booking?
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