The Performance Score rates your listing on a scale from 10 to 100 (with 100 being the highest), showing how it compares to your Comp Set. The Comp Set is a list of comparable listings in your market that AirDNA has identified as your competitors. These listings are identified based on how close they are geographically to your property and how similar they are in bedroom, bathroom, and guest count. With a paid subscription, you can customize your Comp Set and handpick your closest competitors in your market.
Our algorithm takes forward-looking data for up to the next 11 months, including your Revenue (your earnings from future bookings), Days Available (open calendar dates), Reserved Days (dates that are already booked) and Booking lead time (how many days in advance bookings are being made).
The Performance Score also factors in your listing and your comps' future RevPAR.
RevPAR stands for Revenue Per Available Rental.
Listing RevPAR is calculated as Average Daily Rate * Occupancy Rate
Our algorithm calculates a value for every month and then multiplies it by the listing's RevPAR for that month.
The result of this calculation gives your listing a Performance score between 10 - 100 to benchmark against that of your Comps.
This Performance Score provides valuable insight into how well your listing is performing in terms of future bookings and how you are priced against your direct competition for future days.
Having a better understanding of how your listing is performing against your competition allows you to make adjustments to your strategy and identify areas of improvement.